Coacherr: Matching Coaches and Clients
Coacher is a new platform that is under development designed to match people who are looking for coaching with coaches who provide it.
The concept is particularly exciting for coaches, because frankly, most coaches are not good at business development and really struggle to find new clients.
There are hundreds of life coaches, relationship coaches, career coaches, executive coaches, etc and in many cases it is very hard to differentiate one from the next. Add to this a lack of internet marketing prowess, and you have a recipe for a coaching business that really struggles.
Part of this is that the supply of coaches is well in excess of the demand for coaches because pretty much anyone can put up a sign (or buy an online certification) and call themselves a coach.
Thus the idea of Coacherr supplying lots of new clients holds a lot of promise for many coaches.
I spoke at an event for Coacherr in mid-October 2015 which solidified my belief that most coaches don’t know how to approach business marketing.
Of course I have no idea if the Coacherr platform will solve the supply and demand problem that most coaches have today. Nor do I know how it will help coaches figure out how to position themselves to stand out. I do know that people are excited about it.
If you aren’t interested in waiting for the Coacherr platform and want to get proactive in marketing your coaching business, please send me an email at [email protected]. I’m happy to consult with you about how to go online and grow your client list successfully.
All the best,
George